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The Business of Product Management I
This course is part of Real-World Product Management Specialization.
Course Cost
Free course
Beginner
Skill Level
14 Hours
Self-paced Video lessons
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Real-World Product Management Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
4.5
33,319 Enrolled
English
What you'll learn
Understand product management discipline and career opportunities
Develop customer-centric product strategies
Master PRD and PRFAQ documentation
Create effective MVPs and go-to-market strategies
Analyze market opportunities and competition
Learn from successful product managers and real case studies
Skills you'll gain
This course includes:
3.5 Hours PreRecorded video
9 quizzes
Access on Mobile, Desktop, Tablet
FullTime access
Shareable certificate
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Get a Completion Certificate
Share your certificate with prospective employers and your professional network on LinkedIn.
CREATED BY
PROVIDED BY
Top companies offer this course to their employees
Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.
There are 4 modules in this course
This comprehensive course introduces learners to the fundamentals of product management through real-world case studies from leading tech companies. The curriculum covers essential topics including customer obsession, ownership principles, and strategic thinking. Students learn from industry experts at companies like Amazon Web Services, Coffee Meets Bagel, and Mixpanel, gaining practical insights into product development, market analysis, and business strategy. The course emphasizes hands-on learning through PRD development, market sizing exercises, and competitive analysis.
Insist on the Highest Standards as a Product Manager
Module 1 · 2 Hours to complete
Customer Obsession
Module 2 · 4 Hours to complete
Ownership
Module 3 · 3 Hours to complete
Think Big as a Product Manager
Module 4 · 5 Hours to complete
Fee Structure
Individual course purchase is not available - to enroll in this course with a certificate, you need to purchase the complete Professional Certificate Course. For enrollment and detailed fee structure, visit the following: Real-World Product Management Specialization
Reviews
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Faculties
These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they're here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.
4.3
7
Reviews
43,325
Students
10
Courses
product and engineering executive experienced at growing P&L from inception to $B+ range, building high-performing teams, and forging strategic channel and partner relationships to drive growth. With over 13 years of leadership experience from founding Product Manager to General Manage
Frequently asked Questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.