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CERTIFICATE
From Likes to Leads: Interact with Customers Online
This course is part of Google Digital Marketing & E-commerce Certificate.
Course Cost
Free course
Beginner
Skill Level
18 Hours
Self-paced lessons
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Google Digital Marketing & E-commerce Professional Certificate program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
1,93,770 Enrolled
English
What you'll learn
Create effective social media marketing strategies
Develop engaging content for different platforms
Analyze social media metrics and create reports
Implement paid social media campaigns
Skills you'll gain
This course includes:
4.5 Hours PreRecorded video
13 quizzes, 11 assignments
Access on Mobile, Tablet, Desktop
FullTime access
Shareable certificate
Get a Completion Certificate
Share your certificate with prospective employers and your professional network on LinkedIn.
CREATED BY
PROVIDED BY
Get a Completion Certificate
Share your certificate with prospective employers and your professional network on LinkedIn.
CREATED BY
PROVIDED BY
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There are 5 modules in this course
This course teaches comprehensive social media marketing strategies, covering the five core pillars: strategy, planning and publishing, listening and engagement, analytics and reporting, and advertising. Students learn to create engaging content, manage social media presence, analyze performance metrics, and develop paid social media campaigns. The curriculum includes hands-on experience with popular social media tools and platforms.
Introduction to from likes to leads: interact with customers online
Module 1 · 3 Hours to complete
Social media strategy, planning, and publishing
Module 2 · 5 Hours to complete
Listening and engagement on social media
Module 3 · 10 Hours to complete
Social media analytics and reporting
Module 4 · 4 Hours to complete
Paid social media
Module 5 · 5 Hours to complete
Fee Structure
Individual course purchase is not available - to enroll in this course with a certificate, you need to purchase the complete Professional Certificate Course. For enrollment and detailed fee structure, visit the following: Google Digital Marketing & E-commerce Certificate
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Faculties
These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they're here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.
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Frequently asked Questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.