This module introduces students to the fundamental concepts of innovative entrepreneurship, explaining why entrepreneurship is crucial in today's rapidly changing business environment. It explores current megatrends affecting business and innovation, helping students understand the global context in which entrepreneurship operates. The module establishes the foundation for understanding how entrepreneurs can generate value and disrupt markets.

Skills you'll gain

This module focuses on lean entrepreneurship methodologies, covering the critical concepts of Problem-Solution Fit, Product-Market Fit, and Business Model Fit. Students will learn about the Canvas business model framework and techniques for discovering and validating potential clients. The module provides practical approaches to efficiently develop and validate business ideas with minimal resources.

Skills you'll gain

This module explores various types of business models and their applications in different market contexts. Students will learn how to design effective business models that create and capture value. The module also covers the concepts of pivoting and iteration, teaching students how to adapt their business models in response to market feedback and changing conditions.

Skills you'll gain

This module focuses on implementing entrepreneurial principles within established organizations. Students will learn about corporate entrepreneurship strategies and growth horizons for existing businesses. The module also covers how to build and manage effective entrepreneurship teams within corporate environments, enabling innovation and growth in established companies.

Skills you'll gain