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Strategies for Converting and Retaining Customers Online
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Strategies for Converting and Retaining Customers Online

This course is part of E-Marketing.

Course Cost

Free course

Beginner

Skill Level

9 Hours

Self-paced Video lessons

This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full E-Marketing Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.

4.7

6,619 Enrolled

English

4.7

6,619 Enrolled

English

What you'll learn

  • Leverage keywords and search engine marketing for effective ad campaigns

  • Develop successful pay-per-click (PPC) advertising strategies

  • Create and optimize landing pages for better conversion rates

  • Implement customer retention tactics in digital marketing

  • Analyze and improve marketing campaign performance

Skills you'll gain

Search Engine Marketing
PPC Advertising
Landing Page Optimization
Customer Retention
Digital Marketing Strategy
Keywords Research
Ad Campaign Management
Conversion Optimization

This course includes:

0.15 Hours PreRecorded video

4 quizzes

Access on Mobile, Tablet, Desktop

FullTime access

Shareable certificate

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Get a Completion Certificate

Share your certificate with prospective employers and your professional network on LinkedIn.

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Certificate
Certificate

Get a Completion Certificate

Share your certificate with prospective employers and your professional network on LinkedIn.

CREATED BY

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PROVIDED BY

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Top companies offer this course to their employees

Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.

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There are 4 modules in this course

This comprehensive course focuses on digital marketing strategies for converting and retaining customers online. Students learn essential concepts of Search Engine Marketing (SEM), including keyword optimization and pay-per-click advertising. The course covers landing page design and analysis, conversion tactics, and customer retention strategies. Through practical activities and real-world examples, participants develop skills in creating effective digital marketing campaigns and optimizing customer conversion rates.

Introduction to Search Engine Marketing

Module 1 · 2 Hours to complete

Pay-Per-Click (PPC) and Search Engine Optimization (SEO)

Module 2 · 2 Hours to complete

Landing Pages

Module 3 · 2 Hours to complete

Conversion and Retention

Module 4 · 3 Hours to complete

Fee Structure

Individual course purchase is not available - to enroll in this course with a certificate, you need to purchase the complete Professional Certificate Course. For enrollment and detailed fee structure, visit the following: E-Marketing

Reviews

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Faculties

These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they're here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.

Strategies for Converting and Retaining Customers Online

Beginner

Skill Level

9 Hours

Self-paced Video lessons

Course Cost

Free course

Completion

CERTIFICATE

Frequently asked Questions

Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.