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Customer Service in the Age of Generative AI
This course is part of Generative AI in Marketing.
Course Cost
Free course
Beginner
Skill Level
1 Hour
Self-paced Video lessons
This course teaches marketing professionals how to effectively implement Generative AI in customer service. Students learn to develop, evaluate, and enhance chatbots for customer engagement and support. The curriculum focuses on creating personalized customer interactions, optimizing chatbot performance, and leveraging AI for targeted messaging and improved customer experience.
4.6
English
What you'll learn
Master chatbot development and implementation
Learn to evaluate and enhance chatbot performance
Develop personalized customer service strategies
Optimize AI-driven customer engagement
Create custom GPT solutions for support
Implement targeted marketing messages
Skills you'll gain
This course includes:
0.5 Hours PreRecorded video
2 assignments
Access on Mobile, Desktop
FullTime access
Shareable certificate
Get a Completion Certificate
Share your certificate with prospective employers and your professional network on LinkedIn.
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PROVIDED BY
Get a Completion Certificate
Share your certificate with prospective employers and your professional network on LinkedIn.
CREATED BY
PROVIDED BY
Top companies offer this course to their employees
Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.
There are 2 modules in this course
This course provides comprehensive training in using Generative AI for customer service enhancement. The curriculum covers two key modules: Generative AI in Customer Service and Custom GPT Chatbot Reflection. Students learn to develop effective chatbot frameworks, evaluate performance metrics, and create personalized customer interactions. The course emphasizes practical applications through case studies and hands-on exercises.
Generative AI in Customer Service
Module 1 · 49 Minutes to complete
Generative AI in Customer Service: Custom GPT Chatbot Reflection
Module 2 · 16 Minutes to complete
Fee Structure
Individual course purchase is not available - to enroll in this course with a certificate, you need to purchase the complete Professional Certificate Course. For enrollment and detailed fee structure, visit the following: Generative AI in Marketing
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Faculties
These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they're here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.
4.6
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Students
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Courses
Rajkumar Venkatesan is a Professor of Business Administration at the Darden Business School, University of Virginia, specializing in the intersection of AI, digital strategy, marketing, and analytics. He has authored two influential books, Cutting Edge Marketing Analytics and AI Marketing Canvas, and has published numerous case studies and peer-reviewed articles. Venkatesan engages with MBA and corporate executive students globally through courses such as marketing analytics, digital marketing, and AI in marketing. He developed the innovative MBA/MSDS dual degree program and the popular tech immersion course in San Francisco. As the Academic Director for the AI Initiative and the Master of Science in Business Analytics degree at UVA, he consults with enterprises across various industries to address strategic challenges through analytics. His contributions include developing tools like the Marketing Analytics Canvas and the AI Marketing Canvas to enhance collaboration among marketers and analytics teams.
Frequently asked Questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.