About Me

After several years in the fast-paced advertising industry, I transitioned into higher education marketing and communications in 2006, bringing a diverse skill set with me. My expertise in project management, creative marketing, and advertising has made me a valued strategic partner for communication officers and senior leadership at the University at Buffalo. I played a key role in establishing the Director of Communications Planning position, which I now hold. My mission is to bridge the gap between decentralized communicators and the central communications function through assessment, education, advisement, and strategic planning.